Overdose. presents the Annual Peak Season Power Series. Six fast-paced sessions built for digital and eCommerce professionals preparing for the most competitive trading period of the year.
Across six 30-minute live episodes annually, Overdose.’s specialists are joined by leading voices from across the industry to share the strategies, frameworks and tools shaping peak season performance; from protecting profit and building smarter campaigns, to refining site experience, scaling with AI and testing the newest ad innovations from Google and TikTok.
Each session delivers 20 minutes of sharp, practical content, followed by a quick Q&A and wrap. It's designed to give you clarity, direction and an edge when it matters most.
No pitches. No filler. Just free access to the thinking and tactics of digital and industry leaders.
24' #001 : Email Cut-Through
In this first episode of the Overdose. Peak Season Power Series, raise your holiday sales and learn how to leverage consumer insights, refine automation workflows, and optimise A/B testing for peak results.
24' #002 : Maximising Conversions
For part two in the series, let's get your website humming in time for peak season! Explore CRO + UX strategies that are driven by data to enhance your website’s performance where it matters most.
24' #003 : SEM & SEO Success
Episode three is where we gear up for Black Friday with a power-packed session on SEO and SEM! Discover key strategies to boost your website's visibility, drive traffic, and maximise conversions during the year's biggest shopping event.
24' #004 : Always On vs. Peak
Episode four leads us to ask, are you curious about balancing always-on advertising with the intensity of BFCM campaigns? We’ll explore the best practices for keeping your funnel full year-round while making a powerful impact during the high-stakes BFCM season.
24' #005 : Media Planning
In episode 5, we’ll dive into best practices for selecting the right paid channels and targeting the audiences that matter most during this crucial shopping period. From refining your ad strategy to maximising ROI, we’ll equip you with the tools to make informed decisions and drive success this Black Friday Cyber Monday.
24' #006 : Shopify Optimisation
In the final episode, get your Shopify store at its peak by optimising your customer experience at every touch point. This session will be jam packed with actionable quick wins to make every customer a winner.
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#001 : Profit in Peak
In this first episode of the Overdose. Peak Season Power Series, plan your peak season with profitable and practical strategies to drive real performance when it counts.
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#002 : Make Your Google Ads Perform
In this episode of the Overdose. Peak Season Power Series, smart set-up, sharper performance. Get your Google Ads in shape before the big rush hits.
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#003 : Peak SEO, Long Payoff
In this episode of the Overdose. Peak Season Power Series, get seasonal success, while setting up lasting search wins. The SEO strategies that deliver now and later.
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#004 : Quick CRO Wins
In this episode of the Overdose. Peak Season Power Series, optimise your website experience ahead of peak season and turn more visitors into customers.
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#005 : Smart Email & AI
In this episode of the Overdose. Peak Season Power Series, practical ways to optimise your email strategy before, during, and after peak season - with AI as the turbocharger.
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#006 : New Features, Better Ads
In this episode of the Overdose. Peak Season Power Series, turn new platform features into real performance gains.
24' #001 : Email Cut-Through
In this first episode of the Overdose. Peak Season Power Series, raise your holiday sales and learn how to leverage consumer insights, refine automation workflows, and optimise A/B testing for peak results.
24' #002 : Maximising Conversions
For part two in the series, let's get your website humming in time for peak season! Explore CRO + UX strategies that are driven by data to enhance your website’s performance where it matters most.
24' #003 : SEM & SEO Success
Episode three is where we gear up for Black Friday with a power-packed session on SEO and SEM! Discover key strategies to boost your website's visibility, drive traffic, and maximise conversions during the year's biggest shopping event.
24' #004 : Always On vs. Peak
Episode four leads us to ask, are you curious about balancing always-on advertising with the intensity of BFCM campaigns? We’ll explore the best practices for keeping your funnel full year-round while making a powerful impact during the high-stakes BFCM season.
24' #005 : Media Planning
In episode 5, we’ll dive into best practices for selecting the right paid channels and targeting the audiences that matter most during this crucial shopping period. From refining your ad strategy to maximising ROI, we’ll equip you with the tools to make informed decisions and drive success this Black Friday Cyber Monday.
24' #006 : Shopify Optimisation
In the final episode, get your Shopify store at its peak by optimising your customer experience at every touch point. This session will be jam packed with actionable quick wins to make every customer a winner.